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The Claude GTM Playbook
How I built an interactive company brain for our RevOps team By Joshua Nelson · GTM Systems Administrator at Nooks TL;DR A small RevOps team (ahem, me and Claude) built an AI-query-able warehouse on top of all our active GTM tools. That's HubSpot, Mixpanel, DealHub, ChiliPiper, ReachDesk, plus a few others, running on Claude Code, Postgres, Redash, and a custom-built MCP server. Total infrastructure cost lands around $200/month for a small business setup, $400/month for mid-m

Joshua Nelson
Apr 129 min read
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